the house always wins at Google - R. X. Cringely
---...---Excerpt from an article by Robert X Cringely
...Overall, the AdWord system was more honest and up-front with users about what was happening. And honesty has worked well for Google, with AdWords becoming a goldmine for the company.
But AdWords isn't as simple as it seems at first. With Google, things rarely are. As usual for Google, there be algorithms at work here, and the nature of those algorithms is alluded to, but never fully explained...
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tags: adwords, pay per click, advertisement, Google
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posted by dogs on trucks jr. @ 4:11 AM
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